Philippine Fashion Week has become an annual event for my sisters and I. Like last year we attended the show presented by Bench. But unlike last year, we were late, thus, we got thrown into the dark corner. But then again, bunch of people were not able to get in at all. Also unlike last year, the runway is staged inside SM Mall of Asia instead of the SMX Convention Hall. Is this a better idea? Probably.

Bench/ and company are most famous with the “masa” so inside the mall gave them the venue to connect with their target market. But it lacked the glitz and glamour feel of a Fashion Week. We didn’t even bother to dress up for the event and I noted the same with the other guests. The production though was still spectacular.


Showbiz people on the runway.

Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Bea Alonzo for Kashieca
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
PBB personalities
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Juliana Gomez for tweeners
bench,fashion week
cutiepie son of Aiko and Jomari Ylana

As I always say, travel is my passion, but fashion is my business. Featuring some of our clothes on the runway.

Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
BENCH
Photobucket
HERBENCH
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Kashieca
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Human
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Human

Public personalities spotted inside the show.

Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Ben Chan, the man behind the name
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Alvin Patrimonio, not able to get seat
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
stage daddies, Richard Gomez and Jomari Ylana
Philippines Fashion Week,Bench,Herbench,Kashieca,Human,Fashion Show
Gloria Diaz
Philippine Fashion Week 2010 Bench Show
the event ticket looks like a dive flag

Philippines Fashion Week 2009.